Client-focused, result-oriented digital business specialist experienced in Asia Pacific projects. Spending most of her times in Greater China to build up media analysis skill sets, focus and experience in these markets. Being deeply involved in global and regional projects across industries, she is motivated by challenges, enjoys working in vibrant work environment with individuals from different countries, industries and background.
Specialties: Digital Transformation, Social Media Strategy, Media Analytics, International Media, Regional Media, Media Strategy, Media Planning, Media Evaluation, Qualitative Media Analysis, Media Research, Media Content Analysis, PR Measurement, PR Evaluation, Project Management, Account Management, Global Account Management, Regional Account Management
